Case studies

Godwin Charli

Godwin Charli is a Melbourne based designer brand specialising in Men's and Women's Made-to-measure tailored clothing.

Why They Came To Us

  • Godwin Charli undertook an expansion strategy, which involved opening multiple new stores.
  • The expansion strategy had mixed results and placed increasing operational and financial pressure on the business and management team.
  • Difficult market conditions compounded these challenges, straining cash flow.

What We Did

  • Developed a sustainable, go-forward business structure.
  • Preserved the underlying value of the business.
  • Identified the capital support required for the go-forward structure.
  • Explored available options to meet the go-forward capital requirement.
  • Optimised financial return for all creditors.
  • Provided the owners with strategic advice to repair the balance sheet and stabilise earnings.
  • Negotiated with all key stakeholders.
  • Managed the restructuring process, ensuring the business was adequately capitalised post-restructure.
  • Provided ongoing advice on the long-term business model and strategy.

What We Delivered

  • Saved the business.
  • The business continues to operate successfully today, with a simplified operational model and thriving Melbourne CBD store.

Why They Came To Us

What We Did

What We Delivered

  • Godwin Charli undertook an expansion strategy, which involved opening multiple new stores.
  • The expansion strategy had mixed results and placed increasing operational and financial pressure on the business and management team.
  • Difficult market conditions compounded these challenges, straining cash flow.
  • Developed a sustainable, go-forward business structure.
  • Preserved the underlying value of the business.
  • Identified the capital support required for the go-forward structure.
  • Explored available options to meet the go-forward capital requirement.
  • Optimised financial return for all creditors.
  • Provided the owners with strategic advice to repair the balance sheet and stabilise earnings.
  • Negotiated with all key stakeholders.
  • Managed the restructuring process, ensuring the business was adequately capitalised post-restructure.
  • Provided ongoing advice on the long-term business model and strategy.
  • Saved the business.
  • The business continues to operate successfully today, with a simplified operational model and thriving Melbourne CBD store.

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